ANDvertising is a word coined by Ron ANDerson, former vice chairman of one of the largest holding company agencies. “It’s easy to make an ad that’s strategic,” said Ron. “It’s easy to make an ad that’s creative,” he continued. “But making an ad that’s both one AND the other? “That’s not so easy.”
After spending waaayyy too much time researching ALL the third-party options for converting a PDF into an HTML5 flip book, we selected Flipsnack. It’s easy to use. Provides above average customer service. And is almost bulletproof.
On Michigan Avenue, an &vertising street team gets ready to hand out bookmarks and a 12-page brochure created for the Illinois State Bar Association. The ISBA’s “Legal Health Checkup” aims to build confidence in the legal profession and educate consumers about the value of hiring a lawyer.
This is one of those creative executions that makes me kick myself and say, “WOW! I wish I thought of that!” Well written and well worth watching!! BTW, after you watch it, please explain the 7,000+ “thumbs-downs” and all the negative comments!? Who are these people?
This iPhoto slideshow was created using key slides from a lecture delivered by the luckiest man in advertising to students at DePaul University College of Communication on 12.02.13. BACK STORY: Wojdyla, a native Chicagoan, began his career on Madison Avenue. After 15 years in New York, he got homesick. Today, after almost 15 years of … More An informal history of advertising lecture by David Wojdyla
That is, besides the guy front and center, Ron Anderson! Ron, a.k.a. the godfather of Minneapolis advertising, was the mentor who had the greatest impact on my career. (And my spiritual life.) I recently re-discovered this photo in my basement. Unfortunately, there’s no caption. So if you’re in this pic — or know someone who … More Do you recognize anyone in this picture?
When Ben Franklin said “Indeed we must all hang together or most assuredly we shall all hang separately,” he wasn’t being flip. Every man who signed the Declaration understood he might also be signing his own ticket to the gallows. (Yet not one representative of the Thirteen Colonies refused to do so.)
The ad guy who gently persuaded a reluctant car guy (Lee Iacocca) to get in front of the camera was inducted into the Advertising Hall of Fame last night. Some people do good work. Some people work for good. Leo did both. View a video tribute by one of his mentees. Please share your comments and … More Leo-Arthur Kelmenson, mentor
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